MILWAUKEE — Opening Day for the Milwaukee Brewers is hours away, and this season the team is hoping this specific strategy will keep Chicago Cubs fans away.
According to the Milwaukee Business Journal,Milwaukee Brewers President of Business Operations Rick Schlesinger said "the best strategy to keep Cub fans away is is putting a team on the field that can beat the Cubs."
For as long as Brewers fans can remember, Cubs fans have been invading Miller Park whenever their team is in town. With the recent success of both teams, the rivalry is expected to increase to an even higher level this season.
"What we do see is when the Brewers are a very good team, our fans are less likely to resell those tickets and are more likely to attend the games. So our best strategy is really to have a very good team on the field that our own fans want to see play and beat the Cubs at home," Schlesinger said.
Schlesinger added that Miller Park's features, such as tailgating and the roof, are other reasons Cubs fans are attracted to the venue.
"What we do see is when the Brewers are a very good team, our fans are less likely to resell those tickets and are more likely to attend the games. So our best strategy is really to have a very good team on the field that our own fans want to see play and beat the Cubs at home." — Brewers executive Rick Schlesinger
"All the attributes that make Miller Park a great place to watch a baseball game are always going to be attractive to people who live in the northern suburbs of Chicago. That is never going to change.”
